CONTEXT
Quechua is an outdoor brand that belong to Decathlon Group. Quechua build apparels for hiking, trail running, and camping.
In 2012, Quechua was considering to extend their activities to digital services with a new android application for hike guide books.
Benefits of this new application
Provide an outdoor GPS and allows users to save all informations about their hike (departure/arrival location, elevation, track, duration, speed etc.), add pictures and comments and to create a HikeBook® which will hold their most beautiful memories.
Process
Kickoff - A two days brainstorming sessions - A hike with our stakeholders and we were able to define our features and attributes of the main concepts.
We also started defining the first version of the application flowchart.
The final process in this project was to draw a first version of the interface of the application.
To do so, we started with a session of low fidelity design of wireframe that were shared with our UI team for high fidelity design.
